CAUSE
One question. One truth.
“Why is junk food consumption increasing?”
Urbanization and changing lifestyles are driving increased demand for convenience and fast foods, as longer commuting times and busier schedules reduce time for meal preparation, making junk food consumption more prevalent globally.
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CURRENT STATE
The global fast food market reached $731.65 billion in 2022, with continued growth projected through 2031. Urbanization correlates with dietary shifts toward highly processed foods high in unhealthy fats, sugars, and salt, worsening diet quality and chronic disease risk.
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